Marketing: Analytics & Insights, Brand, & Tech Product Marketing

The Marketing MBA has three specializations: Marketing Analytics & Insights, Brand & Marketing Management, and Tech Product Marketing.

All Marketing MBAs are served by the Marketing Leadership Institute

 The Institute is your link to marketing alumni & industry leaders to help your learning and career opportunities. We have an External Advisory Board and employer partners who will be available to mentor you, hire you and guest teach some classes. Wisconsin’s deep applied learning and connections to industry are key differentiators in how our program and our students excel. We’ll be your ‘home’ during your MBA and we look forward to building lasting relationships with you in support of your education and career.

Marketing Leadership Institute website https://business.wisc.edu/centers/marketing-leadership/Links to an external site. 

MLI Canvas Page - https://canvas.wisc.edu/courses/325820 

Located on the Third floor of Grainger Hall (3420/3350)

MLI Faculty Director: Neeraj Arora, Neeraj.arora@wisc.edu

MLI Director: Kristin Branch, Kristin.Branch@wisc.edu

MLI Assistant Director: Christine Harrington, Christine.harrington@wisc.edu

 

Degree Plans: 

Class of 2025 -- Soon!

 Class of 2024 Download  Class of 2024